With a vision towards launching the world with ambition and determination from the homeland, and because our company is 100% patriotic, we aim to be among the first 3 in the world where the basis of our work is based on high values and honest and take creativity and innovation as our approach, and from this standpoint we will work consistently with the production and marketing of 20 million souvenir gifts to 20 million visitors during the Expo 2020 Dubai events, leaving a fine impression on the visitor, which reflects a civilized image of us and our national heritage and culture rich in tolerance and positive thought.